PPC Campaign Management
We take full ownership of your paid traffic — from daily optimisation to transparent reporting. You focus on your business, we take care of the lead flow.
Discuss projectAbout this service
Campaign management is not a one-time setup — it is an ongoing discipline. Google and Meta algorithms learn from data, the market and competitors shift, bid prices rise. A campaign left unattended gradually loses efficiency.
We own the entire process: monitoring campaigns daily, moving budget toward what is working, switching off what is not, testing new hypotheses, and keeping you informed with numbers rather than vague reassurances.
Management is a service for businesses that want advertising results without getting personally involved in the day-to-day. We handle the full cycle — from daily decisions to reporting — while you get a steady flow of leads and a clear picture of your budget.
What's included
Daily monitoring
Campaigns are checked every day. Changes and deviations from plan are caught and acted on promptly.
Bid and budget optimisation
Budget is redistributed across campaigns, ad groups, and audiences based on conversion and ROAS data.
Ad A/B testing
New headlines, descriptions, and extensions are tested regularly. Only what converts better stays.
Looker Studio reporting
Weekly or monthly report with key metrics: spend, leads, ROAS, CPA.
What you get
Steady lead flow
Campaigns run continuously and generate leads — no gaps because someone forgot to check.
Full transparency
You always know how much was spent, how many leads came in, and the ROAS per channel.
Efficient budget
Budget is allocated based on data — no money wasted on campaigns that do not work.
Focus on your business
You stay out of the ad account and do what generates revenue for your business.
Who it's for
- E-commerce or retail with a live website and analytics in place
- Advertising budget of $500/month or more
- Want results from advertising without managing it personally
- Have run ads before but are not happy with the results
Not yet right for you if…
- Business not yet launched or no finished website
- No advertising budget — only a budget for the management service
- Expecting results in the first 2 weeks without a testing phase
Frequently Asked Questions
What's included in ongoing PPC management?
Daily bid and budget control, negative keyword updates, ad A/B testing, audience analysis, conversion and ROAS optimisation, and monthly Looker Studio reporting. You hand off paid traffic entirely — we handle it.
What's the difference between a one-time setup and ongoing management?
A setup launches campaigns. Management keeps them performing after launch. Without ongoing work, campaigns degrade: competitors adjust bids, algorithms update, audiences burn out. Real results come from consistent optimisation, not a one-time launch.
How many hours per week do you spend on my account?
Typically 3–6 hours per week: daily monitoring, optimisation, testing, and reporting. You have 24/7 access to the live dashboard — full transparency at all times.
Can you take over management from a previous specialist?
Yes. We start with an account audit — identifying what's already working, what needs fixing, and where budget is being wasted. Month one is stabilisation, month two is active optimisation.
How often will you communicate with me?
Monthly: a structured report with results and a plan. Weekly: a short key metric update. Any time: you can message via Telegram and get a response within one business day. No unnecessary calls or meetings.
What if I'm not happy with the results?
We align on expectations before starting and document KPIs in the brief. If results consistently miss targets, we diagnose the root cause together — it could be landing pages, pricing, or low-demand niche. We always explain what's happening.
Let's discuss your project
Tell me briefly about your task — I'll reply and suggest how to start.
- Situation analysis. I'll look at your niche and current campaigns.
- Recommendations. I'll advise on channels and campaign structure.
- First-steps plan. What to start with and what to expect.
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